After plenty of hard work, the new site is finally live! Of course, the tweaking and updating are perpetual, but the watershed moment of going live is in the history books.
The new site is has a much more flexible and robust ecommerce back-end and is far more customizable than our old site...which is great for us as a business, but the real reason we undertook this effort was to create a better shopping experience for our customers. With the ability to leave product reviews, establish unique accounts, search and find items intuitively and check out how you want to, we feel all the effort will be well worth it.
Enjoy the site and please let us know what you think!